Rough idea if you want to look at it as a religion, based on past history of the community.
Basically, like every game, this is a quest for fame and/or fortune. Everyone starts here (usually). Consider it like an entry position. You're there, but you aren't important yet. You strive to change that. You want to be noticed. So you're the acolyte or something of the religion
Certain players will ultimately be more beneficial to the community, and they rise in the eyes of said community. Think of them as high priests of said religion. Some people will hang on their every word, replay, pic, vid, etc. etc. These people also tend to become moderators, or at least get a fanclub.
And even fewer players will rise into essential godhood of the community. These are the players who have pushed the game to it's limits, or made ground breaking changes to the community as a whole. Examples would be ChezDa, NutHug, Dafe, and a few others. These people also tend to be inactive shortly after reaching this state, as true demi-gods don't delve in the world of mortals.
Then there's the creators and the creation. Both are usually held in high regard, though there are a few naysayers who will complain about it, ironically in their community. These are the actual gods of the game. As long as the game/religion lives, everyone should know roughly who hampa is, or veb.
But really, this is a game. If anybody is actually cutting off ragdoll's heads to sacrifice to hampa, they need to find help.
Edit: lol rant before update = fail
